A few days ago a digital newspaper published an article in which it referred to the special attention they are putting the media in the United States in the reporting of news and, above all holders, to downplay the financial crisis that we are living. Aware of the impact that words have on public opinion, the American press measured to the millimeter how to tell the financial crisis and avoid terms like "crisis", "Free fall", panic”, “bankruptcy” the “apocalypse”. So, in most of the information, carriers “resbalan”, “se Tambalei” the “resist”, but never “crash”, “fail” the “break”.
Words are the most effective tool that man has to influence your reality and gain a dominant position against everything that affects you. When we name a reality and we label, it seems like, to some extent, master it. To name something is to frame, delimit it and even have it under control.
The language we use to talk ourselves, allows us to know objectively the perception we have of ourselves or others, our limitations, our beliefs, our strengths and weaknesses.
Through language we express thoughts, emotions and feelings. When we communicate with others or with ourselves, through language we be giving or taking away force, since language development is inextricably linked to the development of emotional life. Words, with its nuances, contribute to expressing affective states and are, therefore, intimately linked to affective.
Words have the ability to create a reality in our brain and the other. Through them, transmit the representation that each of us has the world and create (we destroy the) our life.
A coach knows that language is a weapon of incalculable value. In our hand is to choose to use a funky language, lead by our terms and phrases: "I would like…”, "It should ...", "I'll try ...", "No sé si voy being able", "I can not", "What a mess!”, "We have a problem", etc., or choose to use a responsible language, with which we take what we say, think, feel and do: "I want…”, "I have decided ...", "I'll do it / Failure to do so ", "Voy being able ...", "I pledge to…”, "We have a challenge", etc..
If every morning, to look in the mirror, We tell ourselves words of encouragement and appreciation, start the day motivated. However, if we use words that convey a message of despair and self-destruction, we will be like a snowball on top of a hill about to start falling. With the words, we can be our best or our worst enemy coach. From these messages we send ourselves our inner strength or our weakness is born, and our ability to meet the challenges.
Do not forget that your emotions depend largely on his words, because words speak of how we see ourselves.